Faire product optimization for wholesale listings

Each Faire product listing has to convince a retailer that the product will sell in their store at a healthy margin.

We improve listings so the product, its retail potential and its wholesale terms are clear at a glance.

Who it's for

Faire brands with listings that get views but few orders.

What we optimize on each product

  • Photography

    Clean product shots plus lifestyle and display images.

  • Description

    Materials, dimensions and selling points retailers can reuse.

  • Pricing presentation

    Clear wholesale and retail prices that show the margin.

  • Case packs and minimums

    Order quantities that make a first order easy.

  • Variants

    Sizes and colours organised under one listing where possible.

    Learn about variants

What you get

  • A product-by-product review
  • Rewritten descriptions for priority products
  • Image brief
  • Pack size and pricing recommendations

Every engagement follows the same rhythm: audit, plan, build, compound.

Common questions

Should we lower our wholesale prices?
Not necessarily. Often clearer margin presentation and better pack sizes matter more than price cuts.
How many products should we optimize first?
Usually your best-sellers and newest launches.
What makes a strong Faire product listing?
A specific title that uses the words retailers search for, complete attributes, a description that answers practical wholesale questions such as materials, size and pack details, and clear photos including in-use images.
Do you write product descriptions?
Yes. We write descriptions that help a retailer decide whether a product fits their shop, rather than consumer-style marketing copy.
Do you also improve product photos?
We review imagery and recommend what's missing, such as scale shots, lifestyle images or packaging. If you have the images, we can organise and upload them.